This week I continued to improve the brand’s logo and user flow based on the instructor's feedback. For the logo, I did more color and type testing to express humanity and mobility character. For the type, I found a new serif font that can express humanity and mobility. I think it works very well because it can give me a feeling of a person walking. For the color, I focused on orange, yellow, and their contrasting colors. I investigated the meaning and application of orange and yellow in road signage, as well as the usage scenarios of street cones, and tried to extract usable colors from them. In addition, I added more details and descriptions to the user flow to improve the app's functionality, and user experience, and envision the entire process of user use.

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